The foods and beverages (F&B) industry is quickly reinventing itself to keep up with the changing food preferences of the #millennials and the #GenZ. #Veganism, which seems to be the order of the day for these #generations, is clearly dictating the #menu #overhaul of #fastfoodchain giants.
KFC, on Tuesday, became the #newest addition to this list, emerging as the first #national #fastfood chain to introduce #plantbased #chicken in the US, in partnership with #BeyondMeat. The limited-edition #animalfree “Beyond Fried Chicken”, currently available only in #Atlanta for trial, won the hearts of #foodies. The store sold out the #faux #chicken in less than 5 hours, thereby highlighting the growing interest in #animalfree and #plantbased #food.
KFC tweeted about the sales of the vegan chicken on their official Twitter handle proudly announcing the success and coming up with the moniker Kentucky Fried Miracle.
