Social Media
Strategy
A well thought out social media strategy can transform you from just another brand on social media to a ‘trailblazer’. Start your transformation journey with us. Get up from the sidelines and master the game of social media presence.
Social Media Audit
We evaluate your existing social media efforts and compare it against the KPIs (goals) to paint a real picture of the performance. We help you understand what is working for you, what needs attention, and what needs overhaul. Our goal is to help you determine the action plan that can deliver the results you expect.
IDENTIFY THE RIGHT METRICS
USE RIGHT TRACKING MECHANISM
TRANSLATE PERFORMANCE
Social Media
Channel &
Content Strategy
We analyze the content from various social platforms and give you insights around what type of content would help you meet your objective on each channel.
We make data backed recommendations around:
- What channels you should focus on
- what type of content you should create and post on each channel
- What should you be your posting frequency for each channel
- what would be an ideal day and time for you to post on each channel
- What type of themes you should use for content
We also work with your team to establish some key social media interaction processes. We can help you define guidelines, compliance rules across different channels, and best practices as well.
Competitor &
Campaign Analysis
We deliver an in-depth analysis of your competition’s social media performance and decode it for your benefit. We give you insights on which campaigns are doing better across different channels, and how they are influencing your customers.
We look at your content strategy, channel strategy, marketing strategy, as well as customer engagement strategy to generate key actionable insights for you. We can identify best practices from their social media activities and help you adopt them as part of your strategy.
We benchmark your weekly, monthly, or quarterly social media performance against your competition – including the aspirational leader brands – and make recommendations and provide actionable steps on how you can leverage these as best practices and come up with an optimal strategy.
Get Your Social Media Strategy
Evaluated Today
Talk to Our Social Media Strategy Experts